InterestsTeaching, Research and Academic Administration
Career HighlightsTeaching: 12.5 years
Industry: 2.5 years
Research: 9 Years
More than 15 years of corporate and academic exposure. My areas of interest rely on Marketing Management, Consumer Behavior, Services Marketing, Strategic Management and Product & Brand Management. My research interests include, General Management, Service Marketing & Consumer Behaviour. As on date, 19 research papers in leading national and international journals and 2 books in the area of Marketing and General Management are in my credit. I have also reviewed 4 books in the area of marketing and have also presented research papers in national and international conferences. I am a life member to All Odisha Commerce Association, ACBSP Accredited Teacher. During my twelve and half years of teaching career, I have attended 18 AICTE sponsored FDP programs of more than a week, 8 short-term FDPs and MDPs, One Refresher Course by UGC, One Orientation Courses by UGC and 8 workshops in my areas of interest. Many of them were being organized by IITs, IIMs and Institutions/Universities of repute.